21ic News Renesas Electronics Co., Ltd. (hereinafter referred to as Renesas Electronics) introduced the new system SoC - CE150. The new product is built-in camera for smartphones and high-end mobile phones, delivering industry-leading 16 megapixel resolution and full HD video capture (1920 x 1080 pixels).
The biggest advantage of the new CE150 is its improved internal processing performance in accordance with the requirements of high-speed continuous shooting, to support high-speed continuous shooting for top quality cameras. In addition, in addition to the built-in dual-lane MIPI® CSI-2 (Note 1) high-speed output interface that has become a trend in the industry and is connected from the camera function block to the mobile phone application processor, the CE150 has also made great progress in noise reduction technology. . This will enable the CE150-enabled product to achieve high quality and high image quality for image processing at 16 megapixels.
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In recent years, in the mobile phone market with camera functions, the number of high-end mobile phone products with resolutions exceeding 5 million pixels and at the same time carrying various functions as completely as digital card cameras has been increasing every year. It is estimated that by 2012, the shipment of mobile phones with camera functions will reach 80% of the total shipments of mobile phone products, and the number of mobile phone products with a resolution of more than 5 million pixels in these 80% products is expected to exceed 4 Billion Taiwan.
Renesas Electronics has entered the mobile phone camera market since 2003, and has been implementing the SoC service for mobile phone cameras after launching the CE series of image engine products for mobile phone built-in camera applications. development of. As of the end of December 2010, the cumulative shipments of Renesas Electronics CE series products have exceeded 50 million, and the current shipments continue to grow.
The new products developed by Renesas Electronics have further improved the image processing technology based on the superior performance of the original products to meet the market demand for continuous shooting and higher pixel and more perfect image quality.
The new product has the following main advantages:
(1) Supports high-speed continuous shooting to improve the image processing circuit, achieving high-speed continuous shooting at 15 frames per second with 13 megapixel shooting. This speed is about 5 times that of the original product.
(2) The output interface complies with the MIPI CSI-2 standard. Based on the dual-lane camera interface originally used to provide output and support the MIPI CSI-2 standard, two channels are added to form a 4-channel transmission interface for high-precision image data transmission. It consumes less power and effectively reduces electromagnetic interference (EMI).
(3) Improved noise reduction with higher quality, higher quality photo capture and Renesas Electronics' unique Neo Clear ResolutionTM single-frame ultra-high resolution technology that delivers image quality that surpasses earlier products.
(4) The optional firmware provides a richer set of functions. The firmware's optional features add more features such as anti-shake, smile detection, and target tracking.
As a system SoC product for smartphones, high-end mobile phone terminals and other applications, Renesas Electronics will actively launch a comprehensive promotion plan for the new product CE150.
In addition, by further strengthening the product lineup of the CE series, Renesas Electronics is aggressively expanding its SoC product market for high-end mobile phone cameras (500 to 16 megapixels) and is seeking to increase its share of the market in 15% in 2009. 30% until 2012.
Note 1: MIPI CSI-2 (Mobile Industry Processor Interface Camera Serial Interface 2) is a high-speed serial interface standard for imaging equipment developed by the MIPI Alliance.
Pricing and Availability Samples of the new CE150 are available now and are currently priced at $40 each. Renesas Electronics plans to start mass production of the product in March 2011, when the production is expected to reach 1,000,000 pieces per month. (Price and availability are subject to change without notice.)
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