Panasonic Air Conditioner Launches Self-Repairing Mode in China

On December 12th, Panasonic Air Conditioning Co., Ltd. had a total of 39 new models of Yifan, Yi Xun, Yi Xixuan, Yi Rui, Yi Neng, and Yizhong 6 models of wall-mounted air-conditioning systems in Guangzhou in 2014. The debut of the conference, together with the appearance of new products, Guangzhou Panasonic Air Conditioner Co., Ltd. experienced a major shake-up in the first half of this year, the general manager of Yamaguchi Yamaguchi-based new management.

China National Grid learned from the conference site that Panasonic's new air-conditioning products are more focused on improving the value of air-conditioning use, with the main features of “strong cold-speed” and “strong-speed hot” functions. The frequency conversion wall-mounted new product introduced at the conference was equipped with “strong "Quick-cooling" and "strong-speed warming" functions, when the user turns on this function, the air-conditioning compressor is quickly started up to the maximum capacity operation, cooling and heating are performed at the fastest speed, and the effect of the cold room is efficiently realized. When the temperature reaches a preset temperature for a period of time, the air conditioner automatically returns to the normal set temperature, thereby avoiding air conditioning illness and power consumption.

In addition, Panasonic also incorporates nanoe-G nano-ion technology in its new products such as Yee Yee and Yi Xun, which can achieve three major functions in addition to PM2.5, sterilization, and dust removal. Yi Rui, Yi Hyun, and Yi Neng series are equipped with PM2.5 filters, which use indoor air circulation to trap airborne dirt and achieve air purification.

Panasonic Air Conditioning 2014 flagship new product also continues to carry ECONAVI's energy-saving navigation technology. In order to expand the sensing range, it has successfully developed an infrared “human body sensor” with a sphere condenser, which divides the room into three areas and monitors whether anybody is monitoring it. In addition, human sensors can also monitor “heat sources” and “things” and automatically detect “places where people are” and “activities”. At the same time, the principle of coolness is used to avoid inefficient air-supply and improve energy-saving effect. For some sensitive people, wind-proof mode can be used to avoid blowing the human body and realize a comfortable and energy-saving life.

The National Grid of China also saw from the contrasting areas of the old and new products that are only open to dealers at the scene. Compared with the products of the past, Panasonic’s new products in 2014 are very significant in terms of air-conditioning panel thickness, material quality structure, and component quality. Promote and progress. This is directly related to the new ideas that have emerged from the new management of Panasonic's air-conditioners.

According to the National Grid of China, in the Chinese air-conditioning market with high market concentration, Panasonic Air-Conditioning has pushed its product strategy in the market competition in recent years, mainly because it has not focused on market demand and is not clearly positioned. , Market share declined.

In the first half of this year, Guangzhou Panasonic Air-Conditioner Co., Ltd. changed the blood from the general manager to the management of each ministerial position. The newly appointed general manager Yamaguchi Masahiko took responsibility for reversing the situation. Since taking office, he led the team to personally do a lot of consumption. After market research, Panasonic believes that Panasonic can no longer take the competitive route of the Chinese market in terms of size and price. Enhancing quality and launching products that better meet the needs of Chinese consumers are the core.

In order to ensure the quality of air conditioners, Panasonic Air Conditioning began to strictly control the import of raw materials, product manufacturing, and the flow of defective products. The company strictly tests and analyzes raw materials to ensure the safe use of raw materials and meets the requirements of environmental protection. It analyzes and reviews the situation of defective products every month and strives to reduce the number of defective products to zero. At the same time, Panasonic air-conditioning continues to strengthen staff skills training, improve product production processes and ensure high quality air-conditioning.

The quality improvement of Panasonic's new air-conditioners and the features of products that meet China's consumer demand for energy conservation and health, as well as the management's fresh air, are all foreshadowed by Panasonic's Japanese company's persistence in and not giving up the Chinese air-conditioning market.

Liu Heqing, a senior media officer, believes that Panasonic Air Conditioning has encountered some obstacles and problems in its development in China in the past few years. However, Yamaguchi Masaaki's management team has a clearer understanding of Panasonic's own problems. Now, Panasonic has returned to the core functions of air-conditioning from the product level, and has returned from the market level to taking consumer demand as the main starting point, and the high-end position of persisting in differentiation has not changed. This reflects the self-repairing capabilities of this national multinational company and the rich experience and routines of a century-old company.