“What does LED lighting bring to the channel? How do you turn over the small and medium-sized dealers, from the original second and third lines to a larger level, and the big distributors want to rely on LEDs to achieve its brand transformation, It is full of business opportunities and there is a crisis.†Zheng Liyao, general manager of Gaogong LED, said at the “Channel Strategy†summit by Sunshine Lighting.
During the period, Lin Jilin, general manager of Mulinsen Lighting, Lin Yifeng, Chairman of Zhouming Technology, He Wenming, Chairman of Wanbang Optoelectronics, Nie Pengxiang, President of Reed Testing, Zhou Xuejun, Marketing Director of Philips Lumileds Asia, Lu Weidong, General Manager of Yuanhui Optoelectronics Marketing, and Assistant General Manager of Guoxing Optoelectronics Co., Ltd. Xu Zhenfeng, deputy general manager of the lighting branch, expressed their views on channel strategy and development methods.
Guoxing began to enter the domestic market in October last year. Guoxing has been doing LED for 30 years. At the beginning, it was doing landscape lighting. In 2007, it was exported because the research on LED itself was too thorough. We just talked about LED life, and the effect of heat dissipation is the biggest. Especially for research and development, there are now 70 and 80 kinds of lighting for lighting. After the development, how much lumens are done in performance can reduce the temperature by a few degrees. But after research and development, the cost of the product is very high. The domestic market is difficult to accept, so it has been a channel for one year, and it really loves and hates domestic channels.
During the period, Lin Jilin, general manager of Mulinsen Lighting, Lin Yifeng, Chairman of Zhouming Technology, He Wenming, Chairman of Wanbang Optoelectronics, Nie Pengxiang, President of Reed Testing, Zhou Xuejun, Marketing Director of Philips Lumileds Asia, Lu Weidong, General Manager of Yuanhui Optoelectronics Marketing, and Assistant General Manager of Guoxing Optoelectronics Co., Ltd. Xu Zhenfeng, deputy general manager of the lighting branch, expressed their views on channel strategy and development methods.
(National Star Optoelectronics Assistant General Manager and Deputy General Manager of Lighting Branch Xu Zhenfeng)
Guoxing began to enter the domestic market in October last year. Guoxing has been doing LED for 30 years. At the beginning, it was doing landscape lighting. In 2007, it was exported because the research on LED itself was too thorough. We just talked about LED life, and the effect of heat dissipation is the biggest. Especially for research and development, there are now 70 and 80 kinds of lighting for lighting. After the development, how much lumens are done in performance can reduce the temperature by a few degrees. But after research and development, the cost of the product is very high. The domestic market is difficult to accept, so it has been a channel for one year, and it really loves and hates domestic channels.
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