With the development of mobile Internet and smart terminals, the application of mobile Internet is constantly emerging. Some applications even begin to challenge traditional telecommunications services. With the advent of Kik, Internet applications have officially begun to challenge traditional telecommunications services.
On October 19th last year, Kik Messenger officially landed on the App Store and Android Market. It is a cross-platform instant messaging software with simple features. Compared to Tencent mobile QQ or Fetion, this software occupies less memory and has an interface. Simple and easy to operate. Although there are deficiencies in functionality, such as the inability to send photos and attachments, a large number of users are still gathered in extreme time. Entrepreneurs and operators have seen such huge opportunities for mobile IM and have developed their own mobile IM applications. What kind of changes will IM bring to our lives?
Mobile IM challenge SMS function
The emergence of SMS capabilities can be a major innovation in communications. With just 70 Chinese characters (including punctuation), some relatively simple information no longer has to be resolved by telephone. While saving telecommunication resources, it also saves the user's phone bill. However, with the development of mobile Internet and the development of Internet technologies, the information capacity of just 70 Chinese characters has not met the needs of users. Mobile IM applications can expand text messages. Characters sent at one time are no longer limited to 70 Chinese characters and can be added to multimedia messages. Not only that, as the tariff of data traffic drops, an IM message is often much cheaper than a text message. Taking China Mobile as an example, regardless of the package factor, each message charges 0.1 yuan, and 1M data traffic costs about 10 yuan. After the conversion of data traffic and Chinese character information, it was concluded that 1M data traffic can send 1024×1024÷2=524288 Chinese characters. Considering data encryption and other situations, "the most conservative estimate is that 200 Chinese characters can be sent every 1KB." Therefore, the amount of Chinese characters sent by 1M data can reach 200,000. Half of the 200,000 digits are sent by users themselves, which is 100,000 words. If they are sent by text messages, they cost 140 yuan, while those using IM applications only cost 10 yuan. Therefore, the application of class IM as a "text killer" can be described as literally. It is foreseeable that users will increasingly use IM to send short messages.
Mobile IM Talk "æ’¼" Mobile Call Function
Telecom operators promote the most in the package is the call cost. The cost of mobile calls is much higher than the cost of fixed phones. In actual use, the user's talk time for 5 minutes accounts for a large proportion of the total number of calls. Mobile IM provides users with data voice intercom functions that send voice messages over 2G or 3G networks. A short voice facilitates communication between users, eliminating the need for frequent calls, and the cost of traffic generated by the intercom function is less than the cost of the call.
Mobile IM contains a lot of information
The biggest benefit of mobile IM applications is the ability to extend functionality. Mobile IM now seamlessly connects SNS and Weibo. The latest information can be pushed directly to the IM client. Users can search for information in mobile IM applications. With the development of mobile IM, more information sources will be integrated into the client.
Mobile IM application "find friends around you"
The new version of the famous mobile IM chat and Wechat has added a friend search function. This function is based on the application of GPS location, it belongs to the combination of LBS field and IM. You can use this feature to locate people in the vicinity who are using the same mobile IM application and can be friends with them. You can also use the location function to find nearby entertainment venues.
The emergence of mobile IM applications has greatly enriched the richness of the mobile Internet and increasingly changed our lifestyle. This new trend has forced many operators to start rolling out their own mobile IM applications. The development of mobile IM applications will allow us to look forward to it.
On October 19th last year, Kik Messenger officially landed on the App Store and Android Market. It is a cross-platform instant messaging software with simple features. Compared to Tencent mobile QQ or Fetion, this software occupies less memory and has an interface. Simple and easy to operate. Although there are deficiencies in functionality, such as the inability to send photos and attachments, a large number of users are still gathered in extreme time. Entrepreneurs and operators have seen such huge opportunities for mobile IM and have developed their own mobile IM applications. What kind of changes will IM bring to our lives?
Mobile IM challenge SMS function
The emergence of SMS capabilities can be a major innovation in communications. With just 70 Chinese characters (including punctuation), some relatively simple information no longer has to be resolved by telephone. While saving telecommunication resources, it also saves the user's phone bill. However, with the development of mobile Internet and the development of Internet technologies, the information capacity of just 70 Chinese characters has not met the needs of users. Mobile IM applications can expand text messages. Characters sent at one time are no longer limited to 70 Chinese characters and can be added to multimedia messages. Not only that, as the tariff of data traffic drops, an IM message is often much cheaper than a text message. Taking China Mobile as an example, regardless of the package factor, each message charges 0.1 yuan, and 1M data traffic costs about 10 yuan. After the conversion of data traffic and Chinese character information, it was concluded that 1M data traffic can send 1024×1024÷2=524288 Chinese characters. Considering data encryption and other situations, "the most conservative estimate is that 200 Chinese characters can be sent every 1KB." Therefore, the amount of Chinese characters sent by 1M data can reach 200,000. Half of the 200,000 digits are sent by users themselves, which is 100,000 words. If they are sent by text messages, they cost 140 yuan, while those using IM applications only cost 10 yuan. Therefore, the application of class IM as a "text killer" can be described as literally. It is foreseeable that users will increasingly use IM to send short messages.
Mobile IM Talk "æ’¼" Mobile Call Function
Telecom operators promote the most in the package is the call cost. The cost of mobile calls is much higher than the cost of fixed phones. In actual use, the user's talk time for 5 minutes accounts for a large proportion of the total number of calls. Mobile IM provides users with data voice intercom functions that send voice messages over 2G or 3G networks. A short voice facilitates communication between users, eliminating the need for frequent calls, and the cost of traffic generated by the intercom function is less than the cost of the call.
Mobile IM contains a lot of information
The biggest benefit of mobile IM applications is the ability to extend functionality. Mobile IM now seamlessly connects SNS and Weibo. The latest information can be pushed directly to the IM client. Users can search for information in mobile IM applications. With the development of mobile IM, more information sources will be integrated into the client.
Mobile IM application "find friends around you"
The new version of the famous mobile IM chat and Wechat has added a friend search function. This function is based on the application of GPS location, it belongs to the combination of LBS field and IM. You can use this feature to locate people in the vicinity who are using the same mobile IM application and can be friends with them. You can also use the location function to find nearby entertainment venues.
The emergence of mobile IM applications has greatly enriched the richness of the mobile Internet and increasingly changed our lifestyle. This new trend has forced many operators to start rolling out their own mobile IM applications. The development of mobile IM applications will allow us to look forward to it.
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