[Haier into the China Industrial Internet Platform NO.1] On May 2nd, "Internet Weekly" and eNet Research Institute jointly published "2018 The Most Noteworthy Industrial Internet Platform", Haier COSMOPlat, UF Smart Industrial Internet Platform, Oriental Guoxin BIOP The platform ranks TOP3, the treerooted root cloud platform and the space cloud network INDICS disaggregate 4,5. In the "2018 Industrial Internet Solution Provider TOP100" released on the same day, Haier, Huawei and Foxconn ranked in TOP3, and both of them ranked top in the list.
Haier CosmoPlat ranked 2018 on the list of the most noteworthy industrial internet platforms
Haier tops 2018 industrial internet solution provider TOP100
It is understood that the "Internet Weekly", which was founded in 1998, is sponsored by the director of the Chinese Academy of Sciences and published by the Science Press. It is fully aware of all the changes taking place in the Chinese business community under the influence of the Internet technology revolution. It is one of the most authoritative business weekly magazines. Silicon Valley Power eNet is the authoritative IT product information and business communication portal in China. The Internet Weekly & eNet Research Institute has been dedicated to tapping China's outstanding companies and selecting a list of companies in various related fields based on scientific criteria.
According to rough statistics, as of March 2018, there are more than 150 domestic and foreign manufacturers that can provide industrial Internet platform services. There are no fewer than 30 industrial Internet platforms that are familiar and can name themselves directly. Regardless of the manufacturing companies represented by the aerospace industry, or Internet giants such as Ali and Tencent, they have placed the layout of the industrial Internet platform in a pivotal position. In the fierce competition, Haier has obtained two NO.1s, which indicates that it has quickly grown into the global industrial Internet eco-brand NO.1, which subverts the business capabilities of the traditional industrial system and is based on the concept of user-oriented and win-win cooperation. It is effectively boosting the global industrial Internet into the "fast track".
According to the Internet Weekly, developed countries such as the United States and Germany have viewed manufacturing upgrading as one of the new drivers of economic development, and launched a new competition worldwide. The Industrial Internet is considered to capture this. The key factor for the victory of the field competition. In this round of fierce competition, Haier will undoubtedly become a representative of China's wisdom. Based on years of experience in smart manufacturing exploration, Haier has launched the industrial Internet platform COSMOPlat. Compared with other industrial Internet platforms, Haier COSMOPlat is the only industrial Internet platform that interacts with users from zero distances.
With the mass customization trend led by Haier CosmoPlat in the global fermentation, Haier has become a leader in the world's industrial Internet platform. At the national level, Haier COSMOPlat is a demonstration model for the Industrial Internet. It has been included in the Industrial Internet Architecture (Version 1.0) of China Information Technology Institute, the National Industrial Internet Standard Framework, and the National White Paper on Information Physics.
More importantly, Haier is setting the "Chinese Standard" for the world's industrial Internet. On December 6, 2017, the Institute of Electrical and Electronics Engineers (IEEE), one of the four major international standards organizations, adopted a proposal, led by Haier COSMOPlat. This is the first international standard for manufacturing models led by Chinese companies.
The reason why it can become the industrial Internet platform NO.1 is closely related to Haier’s efforts to build an eco-brand in the Internet of Things era. In the era of Internet of Things, the competition between brands will gradually shift to the competition of ecological construction. Haier is the first to propose an eco-brand in the era of the Internet of Things in the world. According to Haier, user needs in the Internet of Things era are more personalized, and all digital technologies should serve the user's personalized experience. The COSMOPlat platform is a major achievement of Haier’s eco-branding in the era of building the Internet of Things.
The acquisition of user needs by eco-brands is backed by a management model of the Internet of Things era. The "one-man-one-in-one" model provides Haier with the management model for the first eco-brand in the era of the Internet of Things. The basic implication of "one person is one" is that each employee should directly face the user, create user value, and realize their value sharing in creating value for the user. Employees are not subordinated to posts, but are due to users. Only “single†can have “personsâ€.
Through the "one-man-one-in-one" model, Haier has turned from a closed enterprise to an open ecological platform, subverting the traditional scale and scope theory, and constructing an ever-lasting ecosystem service system based on users' continuous iterative needs. Create a win-win situation together.
In the past, the competition of corporate brands was in terms of scale and scope. In the future, the competition of corporate brands will surely compete with the construction of ecology. With strong and everlasting ecological brands, it is a truly powerful brand. China ranks second in the world in terms of total economic output, but it is still difficult to match the position of the world’s second-largest economy in terms of branding. For Chinese companies, not only must they jump from the low end of the industrial value chain to the high end, but also must change from chasing the product brand to leading the eco brand. Haier's proposed eco-brand has undoubtedly pointed the way for Chinese companies to establish a brand in the era of the Internet of Things. Through the leading of eco-brands, it not only rewrites the global brand's competition criteria, but also provides Chinese brands with a good chance to go out and strengthen. Reference.
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