With the rise of Internet+ and artificial intelligence, a profound change is taking place in the television field. The most obvious is the rapid rise of smart TV. Is the low cost of Internet TV? What new experiences will the user bring? Will Internet TV replace traditional TV? Regarding all of the above discussions, Thunderbird CEO Guo Wei and technology geeks gave their answers in the Penguin Quiz.
Guo Song believes that both traditional TV and Internet TV have both competition and complementarity. However, under the general trend of mobile Internet, it is inevitable that Internet TV will replace most traditional TVs in the long run. In addition, the greatest significance of Internet TV lies in reshaping the value chain of the TV industry. It reduces marketing costs by reducing circulation costs, destocking, reverse customization, and price transparency, allowing consumers to enjoy price benefits. At the same time, Internet TV relies on the sharing and integration of networks and resources to provide users with massive global content. Based on big data analysis, users can understand personal preferences, conduct content recommendation in real time, and achieve full coverage of “hardware and software†to bring users unprecedented services. And experience, this is not what traditional TV can do.
According to senior media technicians, the value of Internet brands mainly reflects lower prices and richer content, which drives prices of traditional brands lower, and Internet TV has advantages in channel, cost, profit model and content, and intelligent operation. The emergence of more competitive pressure on traditional brands. Senior digital gamers think that although Internet TV has affected the market share of traditional TVs, the traditional brand market is currently difficult to replace because of the long-term accumulation of user word of mouth. At the same time, more and more traditional TVs have started to lay out Internet brands. The future is An era of integration of traditional television and Internet TV.
Looking at the domestic market, Internet TV is in a golden period of rapid growth. Although there are many brands such as Xiaomi and LeTV, Thunderbird TV clearly has sufficient incoming capital. It is understood that Thunderbird Technology is a subsidiary of leading TV manufacturers in China and is an important layout of TCL's active exploration of Internet TV as a hammer, leveraging on its strong financial strength, R&D strength, and supply chain control capabilities. Thunderbird TV's starting point is obviously higher. It stands at the front end of the entire industry in terms of hardware and technology. The award of the 2017 Artificial Intelligence Television Industry Contribution Award is a strong testimony.
In addition, in terms of capital and content operations, Thunderbird Technology has already signed a strategic share of 450 million shares with Tencent. Based on the original content resources of TCL, it will receive Tencent's massive amount of high-quality video content, relying on hardware and technology leadership. As well as TCL and Tencent's support for brands, data, and resources, many industry players in the future of Thunderbird TV are unanimously optimistic.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
According to senior media technicians, the value of Internet brands mainly reflects lower prices and richer content, which drives prices of traditional brands lower, and Internet TV has advantages in channel, cost, profit model and content, and intelligent operation. The emergence of more competitive pressure on traditional brands. Senior digital gamers think that although Internet TV has affected the market share of traditional TVs, the traditional brand market is currently difficult to replace because of the long-term accumulation of user word of mouth. At the same time, more and more traditional TVs have started to lay out Internet brands. The future is An era of integration of traditional television and Internet TV.
Looking at the domestic market, Internet TV is in a golden period of rapid growth. Although there are many brands such as Xiaomi and LeTV, Thunderbird TV clearly has sufficient incoming capital. It is understood that Thunderbird Technology is a subsidiary of leading TV manufacturers in China and is an important layout of TCL's active exploration of Internet TV as a hammer, leveraging on its strong financial strength, R&D strength, and supply chain control capabilities. Thunderbird TV's starting point is obviously higher. It stands at the front end of the entire industry in terms of hardware and technology. The award of the 2017 Artificial Intelligence Television Industry Contribution Award is a strong testimony.
In addition, in terms of capital and content operations, Thunderbird Technology has already signed a strategic share of 450 million shares with Tencent. Based on the original content resources of TCL, it will receive Tencent's massive amount of high-quality video content, relying on hardware and technology leadership. As well as TCL and Tencent's support for brands, data, and resources, many industry players in the future of Thunderbird TV are unanimously optimistic.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
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