The recent wave of intensive new TV conferences has made us dizzying. This is the only product that lacks the traditional domestic color TV Skyworth Skyworth. This is very unusual. Why?
On April 14, Xiaobian finally had the answer to the above question. Just on the 14th, Skyworth and Warner and Tencent Penguin TV jointly held the theme conquest of “Conquest and Color†in Beijing and released the latest generation of OLED organic TV, the S9-1.
OLED + 4-color HDR is equal to the most professional color TV hardware
It is undeniable that the most popular term in the color TV market in 2016 is “HDRâ€. What exactly is HDR? HDR is a complete set of technical standards for content recording, post-processing, transmission, decoding, and terminal display. If 4K technology is to increase the number of pixel points, HDR technology is the preferred technology that can improve the quality of pixel points and raise the color and contrast of each pixel to an optimal level.
Although various brands are making big fuss around HDR, we must say that OLEDs can be used to maximize the effectiveness of HDR technology. Here we have to mention Skyworth.
As we all know, Skyworth is the earliest R&D of domestic OLED, and it is also the first mass production OLED in China, and it is also the strongest OLED product in the market. At the same time, Skyworth is also the chairman unit of OLED. In December 2015, Skyworth first introduced the S9, an OLED product equipped with HDR technology, which is the predecessor of the new product released today.
As a company earlier than OLED contacts with OLEDs, Skyworth understands the importance of OLED to HDR. Therefore, in terms of research on the layout of OLED industry and the integration of HDR technology, Skyworth is clearly ahead of its business partners.
In Skyworth's view, although many friendly companies have recently actively promoted HDR, their HDR is only limited to HDR chip decoding. Since they do not have a 4-color 4K screen, the 4-color 4K screen is the most perfect product for displaying HDR content. At the same time, Skyworth specially developed the HDR algorithm processing on the 4-color 4K screen control chip. Simply put, ordinary HDR has only one main chip used to decode the HDR source. However, in addition to decoding the HDR source by the main chip, the 4-color HDR adds an HDR algorithm to the screen, so The display effect can better restore the HDR quality effect.
Therefore, at today's press conference, Mr. Liu Yanzhi, Director/Vice President of Skyworth Group and President of Shenzhen Skyworth-RGB Electronics Co., Ltd., firmly stated that OLED+4-color HDR is equal to the most professional color TV hardware.
The most professional hardware + top quality content = best user experience
What is the most professional color TV hardware? The answer must have been very clear. This is Skyworth's new OLED product released today, the latest use of 4-color HDR technology OLED TV - S9-1.
It is understood that the S9-1 new product released this time has two mainstream sizes of 55†and 65â€. In its design, it inherited the classic design of the previous generation S9300. It was said that the design had won the same award as the C919 large aircraft – the 2015 Industrial Design Gold Award of the China Industry Fair. While having OLED as the core display technology, S9-1 is also equipped with JBL original audio (2 pairs of full-range speakers + 2 tweeters + JBL Golden Eyes bass), to achieve the perfect 5.1-channel decoding, enjoy HDR source At the same time get an excellent audio-visual experience.
Speaking of the content, Warner Bros. and Tencent Video Penguin TV, one of the world's largest movie and TV entertainment production companies, also supported Skyworth's new product release this time. Why does Skyworth choose to cooperate with Warner Bros. and Penguin TV? According to Zhidian Science and Technology Network, Warner Bros. has launched several movies using HDR technology and has been shooting and planning more HDR content. Tencent Video will be the company that enjoys the exclusive rights to enjoy Warner HDR's domestic broadcast rights in 2016. Together with Skyworth, it will exclusively present Warner HDR films in the form of television. This will undoubtedly greatly enrich the entertainment experience of Skyworth users.
As Mr. Yu Jianwei, executive deputy general manager and marketing director of Skyworth China Regional Marketing Headquarters, said: “Professional hardware and high-quality content are equal to the best user experience. Just as martial arts masters open up the Rendu Second Pulse. So, we There is reason to believe that we have 4-color HDR, and HDR-based OLEDs will be the year of 2016."
Liu Weizhi, the vice president of Skyworth Group, expects 2016 to be a year of HDR technology, and believes OLED will also achieve greater success in 2016.
The specific price of the S9-1 released this time is 55 inches 16999 yuan, 65 inches 29999 yuan.
On April 14, Xiaobian finally had the answer to the above question. Just on the 14th, Skyworth and Warner and Tencent Penguin TV jointly held the theme conquest of “Conquest and Color†in Beijing and released the latest generation of OLED organic TV, the S9-1.
OLED + 4-color HDR is equal to the most professional color TV hardware
It is undeniable that the most popular term in the color TV market in 2016 is “HDRâ€. What exactly is HDR? HDR is a complete set of technical standards for content recording, post-processing, transmission, decoding, and terminal display. If 4K technology is to increase the number of pixel points, HDR technology is the preferred technology that can improve the quality of pixel points and raise the color and contrast of each pixel to an optimal level.
Although various brands are making big fuss around HDR, we must say that OLEDs can be used to maximize the effectiveness of HDR technology. Here we have to mention Skyworth.
As we all know, Skyworth is the earliest R&D of domestic OLED, and it is also the first mass production OLED in China, and it is also the strongest OLED product in the market. At the same time, Skyworth is also the chairman unit of OLED. In December 2015, Skyworth first introduced the S9, an OLED product equipped with HDR technology, which is the predecessor of the new product released today.
As a company earlier than OLED contacts with OLEDs, Skyworth understands the importance of OLED to HDR. Therefore, in terms of research on the layout of OLED industry and the integration of HDR technology, Skyworth is clearly ahead of its business partners.
In Skyworth's view, although many friendly companies have recently actively promoted HDR, their HDR is only limited to HDR chip decoding. Since they do not have a 4-color 4K screen, the 4-color 4K screen is the most perfect product for displaying HDR content. At the same time, Skyworth specially developed the HDR algorithm processing on the 4-color 4K screen control chip. Simply put, ordinary HDR has only one main chip used to decode the HDR source. However, in addition to decoding the HDR source by the main chip, the 4-color HDR adds an HDR algorithm to the screen, so The display effect can better restore the HDR quality effect.
Therefore, at today's press conference, Mr. Liu Yanzhi, Director/Vice President of Skyworth Group and President of Shenzhen Skyworth-RGB Electronics Co., Ltd., firmly stated that OLED+4-color HDR is equal to the most professional color TV hardware.
The most professional hardware + top quality content = best user experience
What is the most professional color TV hardware? The answer must have been very clear. This is Skyworth's new OLED product released today, the latest use of 4-color HDR technology OLED TV - S9-1.
It is understood that the S9-1 new product released this time has two mainstream sizes of 55†and 65â€. In its design, it inherited the classic design of the previous generation S9300. It was said that the design had won the same award as the C919 large aircraft – the 2015 Industrial Design Gold Award of the China Industry Fair. While having OLED as the core display technology, S9-1 is also equipped with JBL original audio (2 pairs of full-range speakers + 2 tweeters + JBL Golden Eyes bass), to achieve the perfect 5.1-channel decoding, enjoy HDR source At the same time get an excellent audio-visual experience.
In terms of chip selection, the S9-1 still uses Realtek's RTD2999 chip. This chip has received Dolby Vision's technology certification. It can not only decode normal "HDR 10" chip sources, but also decode higher-level HDRs using the Dolby Vision standard. The source of the film expands the space for content acquisition.
Speaking of the content, Warner Bros. and Tencent Video Penguin TV, one of the world's largest movie and TV entertainment production companies, also supported Skyworth's new product release this time. Why does Skyworth choose to cooperate with Warner Bros. and Penguin TV? According to Zhidian Science and Technology Network, Warner Bros. has launched several movies using HDR technology and has been shooting and planning more HDR content. Tencent Video will be the company that enjoys the exclusive rights to enjoy Warner HDR's domestic broadcast rights in 2016. Together with Skyworth, it will exclusively present Warner HDR films in the form of television. This will undoubtedly greatly enrich the entertainment experience of Skyworth users.
As Mr. Yu Jianwei, executive deputy general manager and marketing director of Skyworth China Regional Marketing Headquarters, said: “Professional hardware and high-quality content are equal to the best user experience. Just as martial arts masters open up the Rendu Second Pulse. So, we There is reason to believe that we have 4-color HDR, and HDR-based OLEDs will be the year of 2016."
Liu Weizhi, the vice president of Skyworth Group, expects 2016 to be a year of HDR technology, and believes OLED will also achieve greater success in 2016.
The specific price of the S9-1 released this time is 55 inches 16999 yuan, 65 inches 29999 yuan.
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