In December, Philips, who has already ranked first in the OLED TV market, added another POD9002/T3 series, which integrates OLED technology, Philips' unique Ambilight technology and the latest P5 image enhancement engine technology. It is Philips Vision. The "sincerity" of science and technology.
Looking at the development of the home appliance industry in 2017, the overall sales volume of color TVs has dropped year-on-year, and the industry has been declining. Although the overall sales volume is not enough, the opportunities brought by consumer upgrades to the color TV market are emerging, and the share of high-end products such as large screens and OLED TVs is growing rapidly. In particular, OLED TVs have continued to leapfrog, and the “blowout†status has become high-end this year. A "spotting point" in a color TV.
OLED is the trend of the future development, Philips TV has long been layout. As early as 2016, Philips launched the Philips 9 Series Ambilight OLED TV. This time, the Philips POD9002/T3 series won 18 awards in Europe in the first place. A group of European authoritative media is not unfathomable, giving Philips the highest rating in terms of industrial design, audio and video technology, and quality performance. .
Why does the Philips POD9002/T3 series get such a high rating?
First, the Philips POD9002/T3 series is derived from purely European craftsmanship. The TV thickness is astonishingly 4.7mm. It is Philips' thinnest TV in the sale of OLED products, and its slim body presents a stunning aesthetic.
Secondly, in terms of picture quality, the Philips POD9002/T3 series adopts OLED wide color gamut technology to significantly increase the expression of the color gamut and make the colors full and transparent. Especially from its self-illumination technology, tens of millions of sub-pixel points on the screen can achieve independent control of each other, making the screen the ultimate black and pure.
Third, Philips OLED TV also boasts Philips' exclusive patented technology, Ambilight, which extends the screen effect beyond the screen, providing users with superior telepresence, immersive experience and an unprecedented viewing experience.
Fourth, in particular, it is necessary to point out that the Philips POD9002/T3 series is equipped with Philips' exclusive global image quality technology, the P5 image quality enhancement engine, which is technical in terms of fluency, color, sharpness, contrast, and 4K signal optimization technology. Means to bring a new image quality improvement.
At the press conference, the China Electronic Chamber of Commerce jointly with the China Electronics Standardization Institute jointly announced the official inspection report for the Philips POD9002/T3 series, pointing out that "The Philips TV equipped with the P5 picture enhancement engine technology has significantly improved the picture quality. At the tasting session, the participating industry experts and the media also gave a high rating on the 55POD9002/T3, and “outstanding quality†is undoubtedly a consistent accolade.
Finally, there are eggs for netizens, Philips will also be listed in the new OLED - 973 series, and has been unveiled at the meeting, ultra-thin OLED, folding base and Soundbase speakers stunning the audience.
In-depth insight and lead the high-end market, Philips "Three good TV + new retail" strategy goes hand in hand
Looking at the entire OLED market, all brands are inseparable from a strategic layout. Philips OLED TV development strategy is based on "Three Good Television" and promotes the "New Retail" model. This is an important strategy for Philips TV to participate in fierce market competition.
At the tasting session, Philips TV leaders shared with everyone how Philips TV took advantage of the "Three Good Television" and laid out new retail models in advance so as to achieve a leap-forward development of the brand. In recent years, Philips TV has proposed the concept of “Good TV is a good TV†and has been widely recognized by consumers. At the same time, OLED TV is the main force, preemptively deploying 8K TV to create Ambilight, curved surface, ultra-thin, and QD. Quantum dot, Shu-blue full range of products, and the first to open the "new retail" prelude in the smart TV industry. Since last year, the world’s first Philips TV VM2.0 design style has landed in Shanghai. By the end of 2017, Philips is expected to open over 200 “Internet+†direct sales stores across the country as a way to promote the increase in online and offline integration. It also reflects the flexibility and forward-looking of Philips' adaptation to the times.
It is foreseeable that 2018 will be the outbreak of Philips OLED TV. Philips TV strategically plans the high-end TV market to create a better user and product experience for its users. In the development of OLED TVs, Philips TV has introduced amazing new products. In the future, it will create even better stunning products and will lead the way in the promising OLED market. Reality is already at your fingertips!
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